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You're listening to the MTG Sold Podcast.

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This is the week of July 6th to July 12th, 2026.

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This week on TCG Player we tracked 1.02 million on about 6100 units, revenue up around 3

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percent, units down a hair.

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Last week I said the July 4th weekend crushed volume and if that recovery was real we'd

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see units back above 6,000 and revenue back over a million.

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We got both, some comfortable calling that dip seasonal, not the start of a marble cool

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down.

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But the headline isn't the interesting part, the interesting part is where the money

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actually went because it's not where the volume is.

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This week the top revenue product was the Final Fantasy Collector Boosha display, 101

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boxes at an average of $1,550 each.

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That's around $157,000 out of one product.

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It was by a mile the most expensive thing in the whole data set and people are still

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buying it 100 at a time.

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Number 2 is the one I want you to sit with for a second.

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The Hobbit Collector Boosha display, 113,000 in revenue.

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He used to think about the Hobbit set.

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It does not come out until August 14th, so that entire 113 grand is pre-order money.

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People are paying $810 for a product they can't yet hold.

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They can't open it and it doesn't exist in stores.

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That's worth remembering next time someone tells you the sealed market is rational.

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Now marble, because that's the big story and it changed this week.

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For about a month the four marble commander decks were the tightest products we tracked.

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Doom prevails, Avengers Assemble, Fantastic Four, will condo forever.

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This week all four went down, between 6.5% and 10% all at once.

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And every single one of them added supply, somewhere between 12% and 28% more listings.

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The easy read is that the release crunch is over, supply has caught up and prices are normalizing.

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And that's true as far as it goes.

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But there's a sharper version and this came out of a conversation this week.

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There's a confirmed second wave of commander reprints coming.

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When supply increases across a product line before a known reprint, it's usually not a coincidence.

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People with inventory trying to sell where prices are high before the new print run arrives

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and lowers the premium.

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I can't prove that from a supply chart and I want to be clear about that.

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But here's what makes me lean toward it.

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Sell through on those four decks stayed between 0.6 and 0.75.

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If you're new here, sell through ratios are a ratio indicator, so 0 being neutral, 1 being

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positive, minus 1 being negative.

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Again, so these all four decks stayed on a range of 0.6 and 0.75.

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So demand, it didn't walk away.

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People still wanted the decks.

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This wasn't buyers disappearing.

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This was just supply showing up early and maybe showing up on purpose.

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While we're on marble, a quick follow up on the scene boxes because I flagged them last

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week.

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I said to watch for a demand showing up around 26 dollars.

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A sell through above 0.3 would tell us a floor was forming.

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It didn't happen.

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Sell through actually fell down to around 0.17 and 0.18 and volume dropped on both boxes,

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so the demand didn't arrive.

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But here's the twist.

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Supply drained hard anyway, down about 27-28%.

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Because sellers gave up and delisted.

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A market can tighten two ways.

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Buyers show up or sellers can leave.

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This is the second kind.

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That's a weaker floor than the first.

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Still, it's forming a floor.

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Billions unleashed is already down to about $25.

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Back to the Final Fantasy Collector 4 second, because there's a bigger point in it.

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That display crossed $1,500 this week and kept going.

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Up to about $1,500.

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And what makes it different from every other product that tightens is that supply can

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never come back.

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Final Fantasy Collector Boosters contain 77 serialized, traveling, and chocobocards.

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This serialization means wizards can't reprint the box without ruining it.

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So the pool only ever drains.

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It's a one-way door.

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And then, on top of that, this week, the box got a bunch of attention across the magic

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YouTube world, which pulled in a wave of sellers trying to flip it quickly.

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So now you've got a fixed shrinking supply and a fresh crowd of people cracking boxes chasing

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a quick flip.

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That's a combustible combination.

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It usually gets volatile before it gets stable.

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So if you're watching this one, expect some chop.

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A couple of gainers are worth calling out for the story behind them, not just the number.

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Edge of Eternity's Collector Booster display jumped almost 11% this week.

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Up to about $660 a box, closer to around $700 a box as of now.

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And its volume nearly doubled.

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Now Edge of Eternity is a space set and Star Trek spoilers are July 14th tomorrow.

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So what we're probably watching is people front-running, thematic crossover demand before a new

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set is even revealed.

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They're buying the space product ahead of the other space product, betting on synergy

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that hasn't been announced yet.

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This market does that.

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The other gainer of Flag is the Teenage Mutant Ninja Turtles pre-release pack, up about

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12%.

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But I'm flagging it as thin and unconfirmed.

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It's 33 units, just a rounding error.

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The only chatter is a rumor that distributors are out of turtle product.

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I cannot confirm that anywhere, so treated as chatter, not a fact.

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Jumpstart is next, the big Kahuna.

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And I've got this one half-right and half-wrong last week.

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I told you to watch for supply dropping below 40, which would set up a run at 170/180.

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The supply did the opposite, and it went up about 24%.

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Back up to about 55 listings.

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And yet the price still climbed up, 7% to about $166, with sell-through holding around 3x.

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Buyers are turning over the entire shelf almost three times a week.

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I'll reiterate that.

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Wizzards delayed jumpstart in North America and Latin America due to production and shipping

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issues.

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And it also looks like those delayed shipments are finally landing, which is your supply

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bounce.

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But demand is still so far ahead of a supply that the price rose right into the new inventory.

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So I'm not going to pick a side.

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If the shipments keep coming, this crunch resolves and the price goes off.

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If that was a one-time slug of backlog and the drain starts again, that $170 leg is still

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on the table.

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Watch the supply line, it'll tell you first.

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One more and it's my favorite kind of thing.

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The Quiet Crunches.

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Away from Marvel and Final Fantasy, there were a handful of old products just tightening.

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No news, no story.

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The Brothers War, collector booster pack from a 2022 set, lost almost 40% of its supply.

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A tarqueer dragon storm precon, Soltaia Risen, shed 42% of its listings and was selling

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at through at over 2x.

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The Fallout Commander deck case tightened 34% and I went looking.

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Reprint news, a ban, a turn of result, a creator video, anything.

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I found nothing for any of them.

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And that's the point.

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These are the products moving on actual supply and demand instead of a headline.

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Nobody's talking about them, which is exactly what they're worth watching.

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Whenever one looks at Marvel, the real action often happens in the corner.

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Two quick housekeeping notes before I wrap.

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On the second marketplace, Manipule, most moves were just one or two orders, so I won't

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read too much into the percentages, however.

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The Jumpstart Crunch appeared there as well, rising about 19% with supply cut in half.

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At least the two venues agree on that one.

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On geography, people often ask where all this product is.

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Washington remains the center with about 12.5% of the total supply.

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Seattle alone moved more product than many entire states.

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California, Florida, Oregon, right behind it.

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If you've ever wondered why the West Coast sets the tone on sealed pricing, that's the

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map.

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Three things I'm watching next week.

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Which way Jumpstart Supply breaks?

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What the second commander reprint wave does to the Marvel decks when it actually lands?

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Whether they're hold or cave?

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And whether Final Fantasy collector holds above 1500 or whether all of those flippers cracking

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boxes dump enough supply to stall it.

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That's the week.

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Numbers down a touch, the top of the market carrying it, and the quiet corners doing the

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interesting work.

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See the full report on Entry G-Sold.

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See ya.

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[BLANK_AUDIO]

